I had the honor of being invited to the exclusive VIP preview of PRINTEMPS New York at One Wall Street, and let me tell you—it was nothing short of spectacular. Getting a first peek inside the iconic Art Deco space before it opened to the public felt like witnessing a pivotal moment in the transformation of the Financial District. As someone who has long admired the work of interior designer Laura Gonzalez, seeing her signature blend of materials, styles, and motifs come to life in this setting was a dream.
The store, designed by Laura Gonzalez, is colorful and over the top. Photo: Courtesy of Printemps
Now officially open, PRINTEMPS New York marks the celebrated French retailer’s first-ever U.S. location, and it brings a completely new shopping-meets-hospitality experience to the city—one that feels every bit as Parisian as it is forward-thinking. For my clients who have invested in the ultra-luxury residences at One Wall Street, this marks a thrilling new chapter in the neighborhood’s evolution.
Photo: Courtesy of Printemps (New York Opening Event) – BFA
Photo: Courtesy of Printemps (New York Opening Event) – BFA
Photo: Courtesy of Printemps
A New Era for One Wall Street and FiDi
Harry Macklowe’s $2 billion-plus condo conversion of the former Irving Bank tower at One Wall Street has already been a retail gift to FiDi. Now, with the arrival of Printemps, it’s clear that this neighborhood is solidifying itself as a premier destination for luxury shopping and high-end living.
Harry B. Macklowe. Photo: Courtesy of Printemps
For months, the ground floor of One Wall Street has been wrapped in jaunty green signage, teasing the highly anticipated arrival of Printemps. Now, as the doors officially open, it’s clear this isn’t just a retail experience—it’s a statement.
The Financial District has seen a steady shift from a purely corporate hub to a vibrant residential and lifestyle destination, and Printemps is set to accelerate this transformation. With its unparalleled mix of fashion, home décor, beauty, and dining, this will be the new go-to for those seeking a highly curated, European-style shopping experience.
Photo: Courtesy of Printemps
Inside Printemps: A Retail Fantasy Brought to Life
Walking through Printemps New York is like stepping into a lavish Parisian apartment, designed with meticulous attention to detail by Laura Gonzalez. Every space feels inviting yet luxurious, with rooms dedicated to different shopping categories:
- The Playroom – A relaxed space at the Broadway entrance featuring casual fashion and small gifts, perfect for families.
- The Salon – An elegant, living-room-inspired space filled with jewelry, accessories, and ready-to-wear collections.
- The Boudoir – A dreamy corner featuring fine jewelry, eveningwear, and haute couture.
- The Salle de Bain – A luxurious bathroom-themed space showcasing fragrance, skincare, and beauty essentials.
- The Red Room – The ultimate showstopper, featuring a landmarked Art Deco masterpiece with 33-foot ceilings, gold mosaics, and a “magic shoe forest”.
Photo: Courtesy of Printemps
The entire 55,000-square-foot store is drenched in golden-era Hollywood glamour, with saturated hues, whimsical design elements, and dressing rooms that feel like private salons rather than an afterthought.
More Than Shopping: A True Hospitality Experience
Printemps is redefining luxury retail by making hospitality a core part of the experience. This isn’t just about buying—it’s about immersing yourself in indulgence:
- Exclusive French Brands – A quarter of the store is dedicated to French designers you won’t find anywhere else in the U.S..
- Personal Shopping Services – Residents of One Wall Street can have selections brought directly to their homes to try before an event.
- Five Dining Concepts by Gregory Gourdet – Expect elevated French-inspired bites, cocktails, and Champagne to-go as you shop.
- Wellness and Lifestyle Perks – Enjoy head massages at the in-house salon or even take a French class—because why not?
Photo: Courtesy of Printemps
Photo: Courtesy of Printemps
A Catalyst for the Neighborhood’s Future
Beyond its impeccable design and luxurious offerings, Printemps is a catalyst for change in the Financial District. This opening signals that high-end retail and hospitality are finally making their mark downtown—something that will only add value for those who have invested in One Wall Street and other luxury residences nearby.
For my clients who purchased in this iconic Art Deco tower, this is just the beginning of an exciting new chapter for the neighborhood. With Printemps leading the way, we can expect more high-caliber brands, restaurants, and cultural spaces to follow suit.
Printemps New York isn’t just another department store—it’s an experience, a statement, and a glimpse into the future of retail in New York City. Whether you’re stopping by for a glass of Champagne, a luxury shopping spree, or simply to soak in the Paris-meets-New York ambiance, this is a must-visit destination that is set to redefine the downtown shopping experience.
Photo: Courtesy of Printemps
Photo: Courtesy of Printemps (New York Opening Event)
Being among the first to experience PRINTEMPS New York was an unforgettable privilege. From the grandeur of the Red Room to the delightful cafés and hospitality-first ethos, this space is a love letter to Paris with a heartbeat of New York.
As a longtime admirer of One Wall Street’s architecture, energy, and future-forward vision, I can confidently say there’s never been a better time to explore ownership here. With PRINTEMPS bringing world-class culture, cuisine, and fashion to your doorstep, this address is officially one of the most exciting places to live in all of NYC.
Curious about available residences at One Wall Street?
I’d love to show you what’s possible. Let’s connect for a private tour and details on current listings.
Photo: Courtesy of Printemps
